I’m an Animation student, but my entire family mistakes it for Graphic Design, so I was asked to design a logo for my aunt.
Client: So, I want you to make a logo for my dog hair-styling business.
Me: You do understand I’m not a graphic designer, right? That’s not really the kind of thing I do.
Client: I want a logo.
Me: Ok, I can pull something off. What do you have in mind? Do you have a name yet or anything?
She didn’t have the slightest idea of what she wanted. She had no name for her business, and every time I asked her what color palette, what kind of style, if she wanted a slogan, she would just look at me like I spoke to her on a different language and repeated “I want a logo”.
My client’s daughter (who is my cousin, for those keeping track) started trying to help. With clipart, she cobbled together an image of two poodle, fully colored, in a bathtub with bubbles. She wrote the company name in hot pink Gigi font, and used multi-colored paw prints for background. It was a total mess, and the whole family loved it, so my mom begged me to jump in and try to save an already sinking ship.
I spent the day working on a classier version of that (kept the bubbles and one poodle, to please the Client, but cleaned it up a lot) and sent it to my aunt.
Client: Your logo is nice, but it should have more color, like the first one.
Me: What do you have in mind?
Client: How about we make each bubble a different color? Oh, and you could make the name and slogan in different colors too. Maybe add another dog. I don’t really like the dog silhouette, can you make it full color?
Then the family proceeded to post screencaps of the most hideous, saturated logos ever produced to show me “how it’s done.”
I know you can fire clients, but does anyone have any tips on how to fire family?