I was assigned to make a branding concept for a client, but wasn’t given ANY information other than the initials of their company name.
Me: Hi! I’m working on your logo but I need more information to get started.
Client: Right! Well, our company is called [name that matches the initials].
Me: Good to know. Can you tell me what your company does or the industry you guys are in?
Client: I don’t know what to tell you.