I’m the owner of a print shop. 99% of the time we do the artwork for our customers. We always ask 1-3 business days to provide a proof for approval, depending on the complexity of the artwork.
One client placed an order of business cards for his beauty salon at 4pm, on a Tuesday. The next morning, just over 15 hours later, I got this email.
Client: I want my design proof now, or I’ll call the police.
I called him back.
Me: I’m sorry, sir, but there appears to be a misunderstanding. We reserve up to three days to provide proofs for original designs – if you look at our ads, it’s specified there.
Client: (with COLD FURY) I want my design proof now, or I will call the police.
I thought a bit about what to do. Ultimately I decided that I would cancel the order and refund his money.
However, I specified that someone else should pick up his refund, because if I saw him in our office I would “CALL THE POLICE.”
He sent someone the following week.