A potential client once reached out that was doing a local coupon book mailer where local businesses would pay monthly for him to design their ads and send the book out to many homes in the area. He reached out to me once and I tried calling him back several times but he never picked up.
It was weeks later that he finally called back and asked if I would be able to meet.
Client: Thanks for meeting me. I really need a new designer, the last guy I worked with was just awful. I mean, terrible.
Me: Oh, how so?
Client: Well first of all, if I asked him to make ANY changes at all, it would sometimes take hours to get those sent back to me. I mean, come on, what was taking so long?
Me: Oh, well…
Client: And his design skills? Don’t even get me started, it’s like he had no idea what to do with white space.
At this point, I was thinking “OK. I guess the old designer’s work was cluttered and didn’t use enough margin, I got it” but then he opened up a past coupon book and pointed at a very cluttered design with very little white space and pointed to what tiny white space was left.
Client: I mean, look at all this margin here that he could have used. Seriously?
that he tried to convince me that he should pay me only for substantial changes to the monthly ad - “smaller” changes would be free. At one point he even said it would “great for my portfolio.
We no longer have a working relationship. Or any relationship, really, but definitely not a work one.