Jump to content

Clients from Hell

Sign in to follow this  
  • entries
    1,104
  • comments
    2
  • views
    3,460

I am the marketing director for a company.Client: Is there any way we can increase the open rate on...

Sign in to follow this  
Lenigrast

45 views

I am the marketing director for a company.

Client: Is there any way we can increase the open rate on our mailing list?

Me:  I can divide our mailing list into sub lists and every week we could send out several topic based newsletters instead of one general one. That would probably help.

Client: Great, let’s do that.

I started sending out surveys asking our subscribers what they want to see. Everything was going great, I set up separate mailing lists and sorted everyone accordingly (our mailing list consists of 28,000 emails, so no easy task). I’d even started laying out a schedule for each newsletter and made a base template for each one.

When I came in to work this morning:

Client: I signed us up for a new webmailer! I’ll need you to transfer the addresses over.

Me: What about the account I’ve been working on for the past week?

Client: I deleted it. 


> Want to know if freelancing is for you?


Source: Clients from Hell

Sign in to follow this  


0 Comments


Recommended Comments

There are no comments to display.

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Stop being a peeping tom and join the community.... we got cookies

Join the crew now

Sign in

Already part of the crew? Board right here

Sign In Now

×