Our studio was approached by a marketing manager, wanting new corporate literature to match their new logo. After a meeting to create several designs, he sent me all required files and their new corporate logo, which was a low res gif.
Client: Got all you need?
Me: All good to draft up some visuals, but could I get a high resolution version of your new logo?
Client: Ok, I’ll give you the contact name of the branding agency that created it, they’ll know what to send you.
After contacting the branding agency (which turned out to be one guy) it became clear that he was owed money and was in dispute with the client, so naturally a bit miffed that the client had sent me after him.
Client: Okay, I’ll get that settled and send you a file ASAP.
A few hours later I was sent an email from the client with the subject line ‘High res logo, please use’. It was a scan from a letterhead, complete with visible paper texture and marks.
Based on this, we put together a proof, and sent it over – along with a contract that stated we’d only proceed with any changes and versions once he signed and returned the quote agreeing to all terms.
Unsurprisingly we never heard from him again.