Early on in my career I volunteered for a community bike program and I happily agreed to make a poster for them. They wanted it at full poster size to put up around the city. I told them that I can design it but they will have to bring it to a print shop to get it printed.
A week later I’d
created the poster and thought it looked great. The whole process had been very
smooth – or so I thought.
Me: Here is the final print ready file, you just need to bring it to a print shop to get printed. I recommend “print shop name”, I’ve worked with them in the past and they are great but there are many great print shops in the city.
Client: What do you mean bring it somewhere to print it? Aren’t you the print shop?
Me: Um … no. I’m a graphic designer, I designed the poster but I don’t have equipment to print out at full poster size.
Client: Oh, will the printing of the posters be free as well?
Me: No, unless you have some kind of arrangement with a print shop, you will have to pay them.
Client: Well that’s not what we agreed to, you said the poster would be free!
Me: No… I said I would volunteer my time to help out with a cause I believe in and design the poster. I told you that you would have to bring it to a print shop.
Client: Well forget it then.
In the end, my beautiful posters where never printed because they didn’t realize you have to pay for services.